Evil Queen Collection, Courtesy Bath & Body Works The magic didn't happen for this Disney collab. In early September, Bath & Body Works announced the launch of a limited edition Disney Villains collection. It was a follow-up to the successful Disney Princess collection released in February of 2025. The collab featured bath and body products, makeup cases, candles and accessories inspired by six Disney Princesses. The candle holders and makeup bags sold out almost immediately, and the body products were not far behind. Disney's Villains are just as popular as its hero characters. The Disney website features Villains merchandise that is available year-round, and a life-size animatronic Maleficent from Home Depot sold out in late July. Ahead of the launch of the Disney Villains collections, the company sent out elaborate PR packages to content creators. TikTok was full of videos by anxious fans speculating on how fast it would sell out. It features two popul...
National Chicken Wing Day and National Lipstick Day were both last week and Winky Lux has some leftovers. To celebrate days in the chicken wing and lipstick worlds, Applebee's partnered with Winky Lux on a collection of wing sauce-inspired lip glosses. The "Saucy Gloss" collection has four different shades, each based on an Applebee's wing sauce: Get Me Hot Buffalo: Coral with hot buffalo spice flavor. Sweet Chile Kiss: Deep red with golden chile. Be My Honey Pepper: Honey-spiced gloss with shimmering flecks with hints of BBQ, honey and pepper. Honey BBQ-T: Maroon with sweet Asian wing sauce flavors. Each gloss is $18 or you can get the whole set for $65. Applebee's made a video with four models wearing the lip glosses to first dates at Applebee's encouraging singles to get out there after Covid. "Applebee’s is known for first dates and wings – which are one of our most popular menu items,” said Applebee’s Chief Marketing Officer Joel Yashinsky. “So...